Are Terms of Use (or Terms of Service – TOS) and Privacy Policies necessary for your website, even for simple websites or small businesses?
The answer is YES: everyone needs to publish a privacy policy and terms of use on their website.
Every website or app should have legal terms and conditions governing its use, and a privacy policy disclosing how the user’s data might be used.
Why? Because everyone values their privacy, and the avoidance of stating these policies and terms may get you into hot water that can easily be avoided.
There are 8 key reasons why you need a Terms of Service (TOS) & Privacy Policy for your business.
- Protect your intellectual property so others cannot copy software, content or data from your website/app without your permission.
Learn more: Reason #1 Why Your Website Needs TOS: Protect Your Intellectual Property - Prohibit users from taking such adverse action as (a) reselling your content or services without your permission; (b) posting or transmitting offensive or illegal content or viruses; or (c) filing a class action lawsuit against you
Learn more: Reason #2 Why You Need TOS: Have Good Rules Regarding User Content - Secure your rights to (a) to use any ideas or content submitted by users; (b) use user data in legally permissible ways (such as, just to name a few, for aggregated insights, retargeting, to create personalized ads and content, etc.); (c) cut off users who violate your rules; or simply to (d) charge credit cards on file for paid services
Learn more: Reason #3 to Have Terms of Service: Obtain Proper Rights to Data and Reason #3d Why You Need a TOS & Privacy Policy: Obtain Renewal Rights & Right to Charge Credit Card on File - Disclaim your liability for (a) third party products and services featured on your site/app or linked to or (b) users who may allege that their poor decisions are the result of your content or data
- Cap your liability in the event you are sued by any users, so you have a fixed maximum exposure
Learn more: Reason #5 to Have Terms of Service: Cap Your Liability - Reserve the right to recoup monetary damages from users who harm you or your business; and to specify which court or jurisdiction will hear lawsuits involving your business
- Leverage any applicable “safe-harbors” for your industry (for example, publishers are generally not liable for things other people say on their site or app)
- Discourage frivolous lawsuits by having clear terms and conditions which apply to your users
Get your Privacy Policy & Terms of Service now for just $99 each or $149 for both:
